PERAN GREEN MARKETING, KESADARAN LINGKUNGAN, DAN NILAI PRODUK TERHADAP PERILAKU PEMBELIAN KONSUMEN UMKM HIJAU DI KOTA DENPASAR. Journal of Management and Business, [S. l.], v. 1, n. 2, p. 31–47, 2025. Disponível em: https://jumanis.runata.ac.id/index.php/journal/article/view/35.. Acesso em: 16 apr. 2026.